OFF-WHITE

Off-White is a modern luxury streetwear brand founded by American designer Virgil Abloh in 2012. Since then, the brand has quickly become one of the most influential and innovative players in the fashion industry, combining unique style and artistic trends.

Off-White is known for its use of "industrial" design elements , such as signature striped patterns, oversized quotes, and zippers. These elements often appear on the brand's clothing and accessories, such as t-shirts , shoes , bags and belts . These designs stand out against the clean, minimalist basics that are a well-known hallmark of streetwear.

The close relationship with the art world also characterizes the brand. Virgil Abloh, who is also trained as an architect and in art studies, often uses art and cultural references in his designs. This approach is reflected not only in clothing and accessories, but also in the interior design of the brand's stores.

Off-White also quickly made a name for itself through collaborations with major fashion houses , including Nike, IKEA and Levi's. These collaborations have allowed the brand to reach an even wider audience and create special, collector-like pieces.

After Virgil Abloh's death in 2021, the brand continues to have a significant impact on the fashion world, upholding the legacy of its founder and continuing the creative and innovative designs that have made Off-White one of the leading brands in luxury streetwear. Off-White continues to push the boundaries of fashion and introduce new directions in the global fashion industry.